AvatarAvatarAvatar

125 happy customers

Solution for your Cold Start Problem

Zero→1 is a white glove consultancy service that provides E2E real power users for your product.

Contact data from over +300 million companies

PayPal
OpenAI
Meta
Perplexity
Rippling
Ramp

Targeting

Pinpoint exactly who matters most.

We go beyond generic demographics—defining your Ideal Customer Profile (ICP) with laser precision. Our lead research team builds and qualifies high-intent prospects, enriched with actionable data, so every outreach hits the right person at the right time.

ICP creation & refinement

We work with the companies through a series of questions, interviews and state-of-the-art internal tools to generate the ICP for your company. This allows us to target the real power users and be extremely focused.

  • AI-assisted survey + interview analysis to define user traits
  • Dynamic filters to surface decision-makers & high-value leads
  • Continuous refinement with new campaign and conversion data
Qualified leads list

Using the newly created ICP, our AI enabled scrapers create a list of high quality Leads that meet your power user criterias.

    Data enrichment for personalization

    Add data enrichment to each lead that provides the in-depth context & personalization to your email campaigns.

    • Auto-enrich leads with company size, role, and tech stack
    • Integrate behavioral signals (opens, clicks, replies) for sharper targeting
    • Deliver hyper-personalized cold emails at scale without losing authenticity

    Outreach

    Personalized campaigns that scale

    We blend automation with human insight to run cold email campaigns that feel like warm introductions. Every message is crafted to spark curiosity, drive engagement, and move your ideal users into action—without burning your brand’s credibility.

    Smart Personalization
    Smart Personalization

    Auto-generate tailored subject lines and intros that feel like warm introductions—not templates.

    ICP Targeting
    ICP Targeting

    Precisely match outreach lists to your Ideal Customer Profile, ensuring every message hits the right inbox.

    AI Sequencing
    AI Sequencing

    Set up dynamic follow-up sequences that adapt based on user behavior (opens, clicks, replies).

    Engagement Scoring
    Engagement Scoring

    Track opens, clicks, and responses to identify high-intent leads in real time.

    Feedback Loops
    Feedback Loops

    Continuously refine campaigns using data from each send, improving performance every cycle.

    Scalable Warmth
    Scalable Warmth

    Blend automation with human insight to send thousands of emails that still feel personal.

    Turbocharge your Revenue with Zero → 1

    Let us do the heavy lifting for ICP creation, Lead generation, Data Enrichement to Booking successful meetings.

    Validation

    Turn signups into engaged power users.

    We don’t stop at acquisition—our process validates every new user to ensure they’re active, engaged, and aligned with your product vision. Through surveys, usage tracking, and Product-Market Fit scoring, we deliver real users who contribute meaningful feedback, not vanity metrics.

    User Surveys
    User Surveys

    Run lightweight, Typeform-style surveys that capture authentic user opinions right at the moment of engagement.

    Feedback Gathering
    Feedback Gathering

    Collect structured and unstructured feedback directly from users to validate assumptions and uncover unmet needs.

    Insight Analysis
    Insight Analysis

    Turn survey responses into actionable insights, highlighting patterns that inform product improvements and PMF scoring.

    Growth Loop

    Continuous improvement, built in.

    Each campaign feeds into a feedback-driven growth loop—where user insights fuel better targeting, sharper messaging, and stronger conversions. The result? An outbound engine that gets smarter and more efficient with every cycle.

    ICP Discovery
    ICP Discovery

    Every cycle sharpens your Ideal Customer Profile, using new data from conversions and feedback to improve targeting.

    Message Testing
    Message Testing

    Iterate on copy, creative, and channels to discover what resonates best with your ICP.

    Conversion Feedback
    Conversion Feedback

    Leverage open, click, and response data to refine future targeting and outreach.

    Smart Scaling
    Smart Scaling

    Transform successful experiments into repeatable, scalable growth loops.

    AI Insights
    AI Insights

    Use AI to detect patterns and anomalies in user behavior, fueling sharper decisions each cycle.

    PMF Progress
    PMF Progress

    Track your Product-Market Fit score improving over time as loops reinforce adoption and retention.

    Enhance your team's traction with Zero → 1

    Grow a community with your power users & the true virality: word of mouth

    Pricing

    Simple pricing for your team

    Check out our different pricing plans.

    $500
    Basic plan

    One Time Payment

    • 200 verified ICP leads
    • PMF Scoring
    • Basic reporting dashboard
    • Standard email support
    • Add-on leads at $1/lead
    • Perfect for founders who want a low-risk start to validate their ICP.
    Most popular$5,000+
    Pro plan

    Milestone Engagement

    • 50% upfront + 50% on delivery
    • 1,000 verified ICP leads
    • Up to 10 B2B clients
    • 20 testimonials / reviews
    • Enhanced analytics (conversion insights, outreach performance)
    • CRM & outreach tool integrations
    • + Add-on clients priced case-by-case
    • Best for founders who want tangible B2B traction they can show investors.
    Custom
    Premium plan

    Billed monthly

    • 5,000+ verified ICP leads
    • Up to 50 B2B clients
    • 200+ testimonials, reviews & case studies
    • Predictive analytics (ICP scoring, traction velocity, churn risk)
    • Dedicated account manager + strategy calls
    • Full API + custom integrations
    • Concierge Support
    • Tailored programs for funded teams that need serious proof + credibility.

    FAQs

    Frequently asked questions

    Advice and answers from the our team.

    • How does Zero → 1 help me find my first customers?

      We specialize in solving the cold start problem by identifying your Ideal Customer Profile (ICP) and running targeted outreach campaigns that bring you your first 50–100 power users.

    • What makes your cold emails different from generic campaigns?

      Every message is personalized and enriched with data—so it feels like a warm introduction, not a mass blast. Our AI blends automation with human insight for scalable but authentic outreach.

    • How do you measure Product-Market Fit (PMF)?

      We use a combination of surveys, usage tracking, and retention signals to create a PMF score, helping you validate that your product resonates with real users.

    • Can Zero → 1 campaigns be customized for my industry?

      Absolutely. Whether you’re in SaaS, e-commerce, or marketplaces, our ICP refinement process ensures that your outreach is laser-focused on the right buyers.

    • How quickly can I expect results?

      Most clients begin seeing traction within 2–4 weeks, with validated customer acquisition loops running by week 12 of our engagement.

    • Do you provide insights beyond just lead generation?

      Yes—our process delivers user feedback, adoption metrics, and growth insights, helping you improve your product, not just your pipeline.

    Stay Ahead of the AI Leads Engine Curve

    Join our newsletter for exclusive insights and updates on the latest AI trends.